Located along the city’s scenic waterfront, Pier 39 is a must-visit destination that combines some of San Francisco’s best food, views, and activities all in one place. Whether you’re a local, traveling as a family, or on a solo trip, there’s something for everyone at this iconic spot. Here’s a guide to help you make the most of your visit to Pier 39.
Breakfast at Biscoff
As with visits to many top sightseeing spots, getting an early start on your day can help you enjoy yourself before the big crowds arrive. A San Francisco favorite on Pier 39 is Biscoff Coffee Corner, offering food like croissants, doughnuts, and scones, along with coffee, hot chocolate, smoothies, and other beverages. And don’t miss their signature Biscoff cookies! They provide the perfect fuel to power your morning.
Browse the Shops
Mornings can also be a good time to browse the vibrant shops lining the pier, whether you’re looking for unique souvenirs, cool clothing, or specialty gifts. A miniature cable car or a black-and-white striped shirt like the Alcatraz prisoners wore make excellent keepsakes. The shops are particularly festive if you visit during the holiday season.
Don’t forget that many of San Francisco’s best Pier 39 foods also make great reminders of your time spent on the pier. Taking back some chocolate from The Fudgery or a delicious sourdough loaf from Boudin Bakery Cafe provides delicious memories!
Visit the Sea Lions
While their excited barking makes them hard to overlook, don’t forget to pay a visit to the pier’s most famous residents- the sea lions. This colony began making their home on the docks in 1990, and they’re a can’t-miss attraction when they stop by along their migration route. You can even keep an eye on them once you leave the waterfront—they’ve got their very own webcam!
Soar Over the City
For an exciting, immersive experience, head over to the Flyer Thrill Zone, where you can take an amazing flying theater ride over San Francisco. Strap in and embark on a journey over the city’s famous skyscrapers and iconic landmarks. It’s an adventure not to be missed!
Explore Ocean Life
If you’re up for a more down-to-earth-or “under-the-sea”-adventure, set aside some time before enjoying another Pier 39 food experience to visit San Francisco’s Aquarium of the Bay. This captivating museum showcases over 24,000 animals from more than 200 species.
The aquarium includes touch pools, where you can reach out to baby bat rays, sharks, sea stars, and more. And don’t miss the views from the top floor, where you can marvel at a 360-degree look at the city, its iconic bridges, Alcatraz Island, and more.
Lunch at Pier Market
Hungry yet? You should be! As lunchtime arrives, the perfect place to satisfy your hunger is Pier Market.
Sustainable and Delicious Seafood
Known as one of the best Pier 39 food spots, San Francisco’s Pier Market serves sustainable seafood and other delicious dishes in a welcoming, comfortable setting. It’s the ideal spot to take a break from all of your exploration and tuck into a top-quality meal.
From the perfectly seasoned Garlic Roasted Whole Dungeness Crab to the Pier Market Mixed Grill, there’s something for everyone on the menu. Salads, sandwiches, and vegetarian options are also available.
San Francisco Favorite
Equally known for its mesquite-grilled favorites, gorgeous views, and family-friendly hospitality, Pier Market hosts both locals and visitors who love dining on must-try San Francisco delicacies.
With outdoor seating and tables set aside for walk-in guests, it’s easy to enjoy yourself and recharge with a tasty meal. And don’t miss the famous New England Clam Chowder, voted the best on Fisherman’s Wharf!
Snap Pics at the Ferry Arch
After experiencing some of the best food on San Francisco’s Pier 39, it’s a terrific time to stroll over to the famous Ferry Arch and snap a photo or two. This historic landmark serves as the gateway to the waterfront, and it’s a lovely spot to take in some fresh sea air and enjoy panoramic views of the Bay.
Discover the Musée Mécanique
Another fascinating spot in the area is the Musée Mécanique, a free museum dedicated to unique coin-operated games, musical instruments, and other interesting antique artifacts. It’s a trip down memory lane, and visitors are welcome to play with every item on display.
Take a Boat Ride
On warmer afternoons, taking a ride onto the Bay can be a wonderful way to cool off. The Blue & Gold fleet has been sailing for 45 years, and their narrated one-hour cruise is a wonderful way to get a different perspective on the city, including a beautiful look back at the attractions, shops, and food outlets on San Francisco’s Pier 39 that you’ve been enjoying.
Enjoy the Street Performers
Before making a final souvenir spin through the pier’s fun shops or grabbing another tasty food treat, one more must-see on Pier 39 is its street performers. The lively atmosphere of this famous waterfront attraction is due in large part to the artists who entertain guests throughout the day.
From magicians to musicians, the talented performers add an element of surprise and delight to your visit. It’s always fun to take a moment to watch a performance and enjoy the special energy they bring to Pier 39.
A Great Day on the San Francisco Waterfront
Believe it or not, these suggestions have only scratched the surface of the fun on offer at Pier 39. San Francisco’s food and fun epicenter requires several visits if you want to take it all in.
Planning your visits to include lunch at Pier Market is a great way to ensure you get a taste of the best seafood on Pier 39 while soaking in the whole experience. Book your table in advance, and you’ll have plenty of time left in your schedule to explore. Enjoy the best of San Francisco with Pier Market and Pier 39!